Laura Figueredo

Senior Client Solutions Specialist

Laura provides comprehensive in-house marketing and social media support, managing the company website and social media accounts, publishing original web content, and identifying ways to organically grow Grand River’s online presence. Laura is passionate about online organizing, media literacy, and digital history. Laura thrives in using social media as a tool to create and foster community. She is one of the founding members of her local mutual aid group which facilitates neighbor-to-neighbor financial assistance and local resource sharing.

Services and Expertise

  • Create social media content and implement marketing strategies.
  • Measure and manage the efficacy of online campaigns.
  • Develop content management and social media best practices.
  • Edit, upload, and publish web content; maintain website quality control.
  • Host virtual trainings and events.
  • Create and edit digital media for use in training and marketing.

Education
Bachelor of Arts, Women and Gender Studies, University of Florida

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